The growing demand for healthy protein around the world is accelerating. Consumers want protein options that address the needs of their personal health, animal health and the health of the planet. As the growing global population seeks a more varied and nutritious diet, Genus Plc wants to ensure that when consumers choose an animal protein, such as meat or dairy, it is coming from a more sustainable food system. The adoption of new breeding technologies helps farmers be more sustainable and meet the growing demand for food globally. _________________________________________________________________________________________________ TBD Media is an international purpose driven media group that helps companies, organisations and governments tell their brand stories in a direct and human way. Combining over 30 years of experience in marketing, content creation, video production and publishing, our senior team have been providing thought-provoking content since 2015. Learn more about our projects and campaigns on: https://www.tbdmediagroup.com/ Follow us on social media! Facebook: @TBDMedia Twitter: @TBD_Media LinkedIn: TBD Media Group Instagram: @tbdmediagroup