My Skin Track pH by La Roche-Posay is the first wearable sensor and companion app to easily measure personal skin pH levels and create customized product regimens to better care for skin. Unveiled at the 2019 Consumer Electronics Show, My Skin Track pH is the first wearable to measure individual skin pH levels using microfluidic technology, it captures trace amounts of sweat from skin pores through a network of micro-channels, providing an accurate pH reading within 15 minutes. For media inquiries or interview requests, contact media@us.loreal.com. ---------------------------- The pH scale ranges from acidic to basic, on a spectrum measured from 0 to 14. Healthy skin pH exists within the slightly acidic range between 4.5 and 5.5. When pH balance is compromised, whether through environmental factors and underlying conditions, it can trigger inflammatory responses. Such responses can cause or exacerbate common skin concerns including dryness, eczema, and atopic dermatitis. Millions of Americans suffer from these conditions; according to the National Eczema Association, 1 in 10 Americans (31.6 million) have some form of eczema. My Skin Track pH was unveiled by L'Oréal at the 2019 Consumer Electronics Show in Las Vegas and has been honored with a CES 2019 Innovation Award and named a “Best of Innovation” winner in the Wearable Technology Products category. The flexible sensor was co-developed with L'Oréal's skincare brand La Roche-Posay, which works closely with dermatologists to develop safe and effective skincare products and is committed to bringing scientific progress directly to consumers.

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